Marketing

The marketing techniques for films change depending on the budget and company that are producing them.
Company's such as warner bros will have high budget films, so marketing will be able to be done to a higher extent, including advertisements on billboards, buses, posters, TV ads. They can make merchandise to sell. Games such as console games. and they will be able to make a lot of trailers online.
However company's such as warp films will have small budget films, so marketing such as merchandise and games would definitely not be done by company's like this. Also all the other marketing would be done to a smaller scale. The only one that could be done to a similar extent would be the trailers as they are free, but they wouldn't be able to get them advertised on other videos on such video advertisement sites such as youtube.
Our films marketing would be next to none, as we have no budget however we could do certain techniques such as trailers as they are free to post on youtube, facebook, and links on all social media sites.